Purpose/Activity | Type of data | Lawful basis for processing including basis of legitimate interest |
---|---|---|
When you register with the Site | Login Information Contact Information Account Information | Performance of a contract with you Necessary for our legitimate interests (to obtain necessary information in order to provide our services) |
When you update or amend your account details | Login Information Contact Information Account Information | Performance of a contract with you |
When we fulfil an order for products placed with us | Login Information Contact Information Account Information Order Information Payment Information | Performance of a contract with you Necessary for our legitimate interests (for running our business and to provide you with products and services requested) |
When you seek to cancel or change an order | Login Information Contact Information Order Information Payment Information Communication Information | Performance of a contract with you Necessary for our legitimate interests (for running our business and to provide you with products and services requested and to fulfil our statutory obligations) Necessary to comply with legal obligation |
When we obtain and list information relating to a designer for the purposes of promoting the designer’s products | Designer Information | Performance of a contract with you Necessary for our legitimate interests (for running our business and to provide the designers products on the Site) |
When we are managing our relationship with you as a designer | Designer Information | Performance of a contract with you Necessary for our legitimate interests (for running our business and to provide the designers products on the Site) |
To manage our relationship with you which will include: (a) Notifying you about changes to our terms or privacy notice (b) Asking you to leave a review or take a survey (c) When you submit a complaint | Login Information Contact Information Order Information Payment Information Communication Information Technical Information | Performance of a contract with you Necessary to comply with a legal obligation Necessary for our legitimate interests (to keep our records updated and to study how customers use the services we provide) |
To administer and protect our business, including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data | Login Information Contact Information Technical Information | Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation) Necessary to comply with a legal obligation |
To use data analytics to improve the Site, services, marketing, customer relationships and experiences | Technical Information Communication Information | Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy) |
Category of personal data | Length of retention |
Records relevant for tax purposes | 8 years from the end of the tax year to which the records relate |
Personal data processed in relation to a contract between you and us | 7 years from either the end of the contract or the date you last used our services or placed an order with us, being the length of time following a breach of contract in which a contract party is entitled to make a legal claim |
Personal data held on marketing or business development records | 3 years from the last date on which a data subject has interacted with us |
Right | Description |
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The right to be informed | You have a right to know about our personal data protection and data processing activities, details of which are contained in this notice. |
The right of access | You can make what is known as a Subject Access Request (“SAR”) to request information about the personal data we hold about you (free of charge, save for reasonable expenses for repeat requests). If you wish to make a SAR please contact us as described below. |
The right to correction | Please inform us if information we hold about you is incomplete or inaccurate in any way and we will update our records as soon as possible, but in any event within one month. We will take reasonable steps to communicate the change to any third parties to whom we have passed the same information. |
The right to erasure (the ‘right to be forgotten’) | Please notify us if you no longer wish us to hold personal data about you (although in practice it is not possible to provide our services without holding your personal data). Unless we have reasonable grounds to refuse the erasure, on receipt of such a request we will securely delete the personal data in question within one month. The data may continue to exist in certain backup, but we will take steps to ensure that it will not be accessible. We will communicate the erasure to any third parties to whom we have passed the same information. |
The right to restrict processing | You can request that we no longer process your personal data in certain ways, whilst not requiring us to delete the same data. |
The right to data portability | You have right to receive copies of personal data we hold about you in a commonly used and easily storable format (please let us know a format which suits you). You may also request that we transfer your personal data directly to third party (where technically possible). |
The right to object | Unless we have overriding legitimate grounds for such processing, you may object to us using your personal data if you feel your fundamental rights and freedoms are impacted. You may also object if we use your personal data for direct marketing purposes (including profiling) or for research or statistical purposes. Please notify your objection to us and we will gladly cease such processing, unless we have overriding legitimate grounds. |
Rights with respect to automated decision-making and profiling | You have a right not to be subject to automated decision-making (including profiling) when those decisions have a legal (or similarly significant effect) on you. You are not entitled to this right when the automated processing is necessary for us to perform our obligations under a contract with you, it is permitted by law, or if you have given your explicit consent. |
Right to withdraw consent | If we are relying on your consent as the basis on which we are processing your personal data, you have the right to withdraw your consent at any time. Even if you have not expressly given your consent to our processing, you also have the right to object (see above). |
We will post details of any changes to our policy on the Site to help ensure you are always aware of the information we collect, how we use it, and in what circumstances, if any, we share it with other parties.